As the leading toy and baby retailers in Canada, Toys"R"Us and Babies"R"Us Canada are committed to giving back to our communities. Children are central to who we are and what we do, so it will come as no surprise that kids are the focus of our charity work.
We focus our efforts on helping children when they need us most, supporting children with special needs, keeping kids safe, and offering support to seriously ill or disabled children and their families.
We're very proud to say that our Employees and Customers currently raise over $2.5 million every year for charities that help kids, including in-Store and on-site campaigns, golf tournaments, and Gala sponsorhip.
STARLIGHT CHILDREN'S FOUNDATION CANADA
Starlight Children's Foundation is an international non-profit organization dedicated to improving the quality of life for seriously ill children and their families. Working with more than 130 hospitals across Canada, the Foundation provides an impressive menu of both in-hospital and outpatient programs and services. A leader in delivering distractive entertainment therapies, worldwide over 85,000 children benefit from Starlight's programs each month and over 12,000 in Canada alone.
How we help
Each year in November and December our Employees and Customers raise funds through the sale
and purchase of Starlight Stars in Stores and online.
We are the proud Presenting sponsor of the annual Starlight Foundation Gala which raises
more than $500,000 annually.
Toys"R"Us also supports "hospital happenings" and sponsors a series of initiatives for Starlight
parents and families including:
41,660 Starlight Fun Kits were sent to children in healthcare facilities across Canada in 2013.
Over 350 Starlight Fun Centers are currently in hospitals throughout Canada. With each gaming system
being played over 5,000 times a year, it means children in healthcare facilities across Canada used
our Fun Centers over 1.2 million times.
Since our partnership began in 1998, Toys"R"Us Canada has donated more than $12 million to the Starlight Children's Foundation.
Autism Speaks Canada's mission is to change the future for all who struggle with autism spectrum disorders. They are dedicated to funding global research, raising public awareness about autism, and bringing hope to all who deal with the hardships of this disorder. Autism Speaks Canada aims to bring the autism community together as one strong voice to urge the government and private sector to listen to the concerns of children and families who live with autism and to take action to address this urgent global health crisis.
How we help
Toys"R"Us Canada became a proud National sponsor of Autism Speaks Canada in 2010. Toys"R"Us U.S. is a long time sponsor of Autism Speaks U.S. and with Toys"R"Us Canada can now make a difference right across North America.
Every March and April we run a support campaign where we sell Autism Speaks puzzle pieces in our
stores and online.
We are a National sponsor for the Walk Now for Autism Speaks Canada program.
We provide French translation services to Autism Speaks Canada.
Our President, Kevin Macnab, is a member of the Autism Speaks Canada Board of Directors.
Since our partnership with Autism Speaks launched, Toys"R"Us Canada and our customers have combined to provide Autism Speaks Canada with more than $3.6 million.
Today, 1 in 68 children are diagnosed with autism, making it more common than pediatric cancer, diabetes, and AIDS combined. It occurs in all racial, ethnic, and social groups and is four times more likely to strike boys than girls. The prevalence has increased 600% over the last 20 years making it the fastest growing developmental disorder in the world.
Toys"R"Us is a proud National Sponsor of Walk Now for Autism Speaks Canada.
Toys"R"Us teams will be walking in the following events to raise awareness and funds to support Autism Speaks Canada.
WALK DATES for 2014
McGill University Tomlinson Fieldhouse, Montreal, QC
Waterloo Memorial Recreation Complex, Waterloo, ON
Nathan Phillips Square, Toronto, ON
Dieffenbaker Park, Saskatoon, SK
UWO-University Community Centre, London, ON
Rundle Park, Edmonton, AB
Waterfront Park, Central Okanogan Valley, BC
Science World/Olympic Village, Vancouver, BC
RA Centre (2451 Riverside Drive), Ottawa, ON (TBC)
Canadian Walk events begin in May and run through September.
Toys"R"Us and Babies"R"Us Employees participate in these events by forming walk teams in their local
communities, hosting interactive tented areas that feature the "Ten Toys That Speak To Autism" and
raising even more funds for Autism Speaks Canada.
Toys"R"Us mascot Geoffrey the Giraffe makes special appearances at all Walks, encouraging participants
to help solve the autism puzzle.